Few collectibles have sparked as much debate as the Labubu doll. Designed by Hong Kong artist Kasing Lung and made popular worldwide through Pop Mart, Labubu stands out for its mischievous grin, big round eyes, and sharp teeth. While some collectors adore its playful charm, others find it unsettling—even creepy. This duality is what makes the Labubu doll so intriguing. But is it really creepy, or just another form of cute?
Labubu first appeared as part of Kasing Lung’s The Monsters series, a lineup of imaginative characters blending fantasy, mischief, and childlike wonder. Unlike traditional dolls, which are usually designed to be pretty, elegant, or cuddly, Labubu breaks the mold. Its edgy features blur the line between cute and eerie, creating an entirely new category of art toy appeal.
To many fans, Labubu’s uniqueness is exactly what makes it endearing. The doll’s oversized head, playful expressions, and quirky designs add to its “ugly-cute” charm. Collectors describe Labubu as:
For these collectors, Labubu is a reminder that cuteness can be unconventional.
On the flip side, Labubu’s jagged teeth and wide-eyed stare have left some people unsettled. Its resemblance to mischievous spirits or “trickster” figures in folklore fuels the perception that it might be eerie. Online discussions often compare Labubu to haunted dolls or horror mascots, especially when seen in dim light or unfamiliar settings. For those unfamiliar with art toys, Labubu can easily come across as more creepy than cute.
The way people perceive Labubu often ties into cultural backgrounds. In East Asian traditions, figures with fierce or mischievous faces are sometimes seen as protectors—warding off bad luck. In Western pop culture, however, dolls with wide grins and unusual features are often linked to horror stories. This contrast explains why the Labubu doll can simultaneously feel cute to some and unsettling to others.
For serious collectors, the debate over “creepy or cute” is part of Labubu’s charm. Its ability to provoke such diverse reactions makes it stand out in the crowded art toy market. Instead of being seen as scary, many fans embrace the doll’s oddness as a bold artistic statement—proof that beauty lies in the eye of the beholder.
So, is the Labubu doll creepy or cute? The answer depends entirely on perspective. To some, it’s an adorable, quirky collectible that radiates fun and individuality. To others, its eerie grin leans toward the unsettling. What cannot be denied, however, is that Labubu has become more than just a toy—it is a cultural icon that challenges traditional definitions of “cute,” sparking curiosity and conversation wherever it goes.
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Image Credits: Created by ChatGPT with DALL·E, OpenAI
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